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Socialcam – the next big thing?

Socialcam is like Instagram for videos. Essentially the app, which is available on both iPhone and Android allows you to create videos of any length with custom filters, store videos in the cloud & view them from any device, share your masterpiece with Facebook, Twitter, Youtube, Email and SMS and browse all your friends/ followers videos.

 

You can search and watch other people’s videos

 

There is a stream which shows the most popular content

 

You can also comment on each other’s videos

The app is really easy to use and certainly makes your videos look a lot better. I can see it catching on. I’m sure it won’t be long before this is snapped up for $1bn…..


Our top videos this week

This is a fantastic story of young Caine, a 9 year old boy who built an elaborate cardboard arcade inside his dad’s used auto part store. After being discovered by a film maker, he was rewarded with the best day of his life.

Caine’s Arcade from Nirvan Mullick on Vimeo.

An instant viral hit with 4m views in 24hrs, whatever you do – do not press the red button!


Gaga’s Social network

Lady Gaga has launched her very own social network called Little Monsters. Fans of the pop star use the site for all things Gaga; sharing pics, stories, Gaga events and sharing their experiences of the pop star with fellow enthusiasts.

Gaga can use this huge pool of advocates to instantly sell out her tour dates with little marketing effort.

To keep status updates on topic, they ask you questions about the pop star. Other typical social network features include adding friends, filling out your profile, commenting on posts etc etc

Another great feature for Gaga’s team is the instant market research they can get from their fans:

All in all, this is a great tool for the pop star to keep her fans engaged with her brand with little ongoing marketing effort. My concern would be over privacy/ online safety, what with this being  a social network full of 11-15 years olds.


Twitter picks the oscar winners

Great infographic from the guys over at Waggeneredstrom picking the Oscar winners through sentiment on Twitter.